1. Market Research
- Trend Analysis
Use tools like Google Trends to analyze current market trends and identify which product categories are popular.
- Rakumart
Rakumart also provides hot-selling product catalog, so you can know what products sell best on Amazon
- Competitive Analysis
Study competitors’ products, pricing, customer reviews, and sales strategies to find gaps and opportunities in the market.
2. Product Selection Criteria
- Market Demand
Choose products with high and stable demand to ensure there is sufficient market interest.
- Profit Margin
Calculate the cost of the product, Amazon fees, and expected selling price to ensure a sufficient profit margin.
- Product Differentiation
Select products that can be distinguished from competitors through unique features, design, or packaging to enhance appeal.
- Low Competition
Opt for niche markets with less competition to increase chances of success.
3. Supply Chain Management
- Supplier Selection
Find reliable suppliers to ensure product quality and consistent supply. Platforms like Alibaba and AliExpress can be used to find suppliers.
Rakumart is contacted to the Alibaba, so you can search the products you want and place the order on Rakumart.
- Cost Control
Rakumart can negotiate with suppliers for better pricing if you consider bulk purchasing to reduce costs.
4. Product Testing
- Small Batch Testing
Conduct small batch tests before large-scale purchasing to validate market response to the product. You can purchase the sample first on Rakumart , and check the quality by yourself or by your customer
- Collect Feedback
Gather customer feedback from test sales to understand product strengths and weaknesses, and make improvements based on feedback.
5. Branding and Packaging
- Brand Building
If possible, create your own brand to increase product credibility and customer loyalty.
- Professional Packaging
Design professional packaging to enhance the product’s market image and customer experience.
6. Pricing Strategy
- Competitive Pricing
Set competitive prices based on market competition while ensuring profitability.
- Dynamic Pricing
Use pricing tools to adjust prices according to market changes to maintain competitiveness.
7. Product Optimization
- Keyword Optimization
Use relevant keywords in product titles, descriptions, and backend keywords to improve search rankings.
- High-Quality Images
Use high-quality product images to showcase product details and features.
8. Evaluation and Adjustment
- Regular Evaluation
Regularly assess product sales performance and market feedback to adjust strategies in a timely manner.
- Inventory Management
Adjust inventory based on sales data to avoid stockouts or excess inventory.
Rakumart – Your Convenient Solution for Purchasing and Importing Goods from China
